As a Book Publisher, you will need to master following:

• present publishing plan
• publishing market
• read manuscripts
• select manuscripts

More generally, a book publisher is also versed in:

• assess financial viability
• consult information sources
• consult with editor
• copyright legislation
• develop professional network
• execute marketing plan
• manage budgets
• manage staff
• perform market research
• perform project management
• project management principles

It also helps to know the following:

• check correctness of information
• conserve new media
• digital marketing techniques
• sales activities
• sales argumentation
• sales strategies
• supervise sales activities
• apply desktop publishing techniques
• apply grammar and spelling rules
• apply social media marketing
• attend book fairs
• brand marketing techniques
• content marketing strategy
• desktop publishing
• grammar
• graphic design
• literature
• manage contracts
• manage distribution channels
• marketing principles
• plan event marketing for promotional campaigns
• plan marketing strategy
• proofread text
• spelling