As a Commercial Sales Representative, you will need to master following:

• advise on merchandise features
• carry out sales analysis
• characteristics of products
• characteristics of services
• contact customers
• demonstrate motivation for sales
• demonstrate products' features
• ensure compliance with purchasing and contracting regulations
• guarantee customer satisfaction
• implement customer follow-up
• implement sales strategies
• keep records on sales
• maintain relationship with suppliers
• produce sales reports
• product comprehension
• prospect new customers
• prospect new regional contracts
• record customers' personal data
• sales promotion techniques
• sales strategies

More generally, a commercial sales representative is also versed in:

• answer requests for quotation
• apply technical communication skills
• communicate with customers
• customer relationship management
• ensure client orientation
• ensure compliance with legal requirements
• have computer literacy
• keep records of customer interaction
• respond to customers' inquiries
• use customer relationship management software

It also helps to know the following:

• ICT software specifications
• beverage products
• chemical products
• clothing and footwear products
• dairy and edible oil products
• deliver a sales pitch
• e-commerce systems
• e-procurement
• electronic and telecommunication equipment
• glassware products
• household products
• international commercial transactions rules
• issue sales invoices
• market pricing
• media formats
• monitor after sales records
• office equipment
• outdoor advertising
• perfume and cosmetic products
• provide advertisement samples
• stay up to date with social media
• types of aircraft
• types of maritime vessels
• work with advertising professionals
• advertising techniques
• analyse consumer buying trends
• apply social media marketing
• consumer protection
• credit card payments
• develop media strategy
• develop promotional tools
• electronic communication
• handle financial transactions
• hardware industry
• implement marketing strategies
• media planning
• monitor media industry research figures
• perform media outlets research
• process payments
• production processes
• show diplomacy
• speak different languages
• types of media