Market Research Analyst
Market Research Analyst
- Job popularity
Job Description
Market research analysts collect the information gathered in the market research and study it to draw conclusions. They define the potential customers of a product, the target group and the way they can be reached. Market research analysts analyse the position of products in the market from different perspectives such as features, prices and competitors. They analyse cross selling and interdependencies between different products and their placement. Market research analysts prepare information helpful for the development of marketing strategies..
Top 3 specific things you need to know
As a Market Research Analyst, you will need to master following:
Top 19 general things you need to know
More generally, a market research analyst is also versed in:
- advise on market strategies
- analyse consumer buying trends
- analyse economic trends
- analyse external factors of companies
- analyse internal factors of companies
- analyse market financial trends
- draw conclusions from market research results
- identify market niches
- identify potential markets for companies
- make strategic business decisions
- market research
- marketing mix
- marketing principles
- perform market research
- prepare market research reports
- prepare presentation material
- present reports
- statistics
- trendwatching
Other things it helps to know to be an excellent market research analyst
It also helps to know the following:
- LDAP
- LINQ
- MDX
- N1QL
- SPARQL
- XQuery
- analyse supply chain trends
- build predictive models
- customer insight
- customer service
- data quality assessment
- establish data processes
- follow the news
- information confidentiality
- manage data
- query languages
- resource description framework query language
- analyse big data
- apply knowledge of human behaviour
- apply statistical analysis techniques
- apply technical communication skills
- business analysis
- collaborate in the development of marketing strategies
- conduct public surveys
- conduct qualitative research
- conduct quantitative research
- conduct research interview
- customer segmentation
- database
- deliver visual presentation of data
- design questionnaires
- document interviews
- document project progress
- evaluate interview reports
- forecast economic trends
- gather data
- interview techniques
- keep updated on innovations in various business fields
- manage database
- perform business analysis
- perform data analysis
- perform project management
- psychology
- study website behaviour patterns
- tabulate survey results
Top employers for this job
Market Research Analyst (0-2 Yrs Exp.)
-
Prereqs Technology Pvt.Ltd
-
California
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$250 - $800 / month
- Keywords :
- Ui designer,
- developer